Developing the next generation of wine communicators
Wine Communicators of Australia (WCA) and the Adelaide Business School at the 成人大片 are set to launch a national wine industry mentor program to boost the career trajectory of the next generation of wine communicators. The program will benefit people who will take a leading role promoting Australia鈥檚 wine industry in their public relations, marketing and communications careers.
The Wine Industry Mentor Program pairs ambitious wine industry professionals with respected industry leaders for a period of six months. One-on-one sessions will give mentees the opportunity to tap into experiences and insights from the best experts in their fields.
The program aims to boost both the personal and professional development of early career wine communicators by giving them access to a wealth of knowledge from respected wine sector leaders; greater career clarity, direction and satisfaction; networking opportunities with like-minded, ambitious young wine communicators and advice with career progression.
The inaugural six-month program has attracted notable names to act as mentors from across the country setting a high standard for the program launch. Mentors include:
- Toni Carlino, Marketing Manager, Fogarty Wine Group and WCA Board Chair
- Marni Cook, Consultant and WCA Board Member
- Alex Gibbs, CEO, Smile Marketing and WCA Board Member
- Gill Gordon-Smith, Co-ordinator Wine & Spirit School TAFE SA, Winemaker/Owner Fall from Grace
- Bill Hardy, Consultant, Accolade Wines
- Clive Hartley, Course Director, Sydney Wine Academy
- Rob Hirst, Chairman, House of Fine Wines and Tucker Seabrook and WCA Board Member
- Huon Hooke, Co-owner, Contributor, Chief Wine Reviewer, The Real Review
- Patrick Iland, Director, Patrick Illand Wine Promotions
- Ali Lockwood, Manager Stakeholder Engagement, Wine Australia and WCA Board Member
- Anthony Love, Freelance wine writer, presenter, consultant
- Jenny Port, Wine Journalist
- Kathleen Quealy, Owner, Quealy Wine Makers
- Nick Ryan, Wine Writer, Speaker, Wine Judge, Nick Ryan Wines
- Katie Spain, Journalist, Wine Writer and Author
This program plays an important role in supporting the growth of future wine communications leaders and strengthening the Australian wine sector, a cause of strategic importance to the WCA and the Adelaide Business School.
The 成人大片 and the Adelaide Business School are committed to playing a part in ensuring the industry flourishes.Professor Noel Lindsay
WCA Executive Officer, Lynda Schenk says: 鈥淲CA are proud to launch this program in conjunction with The 成人大片. WCA is committed to supporting and helping to grow future leading wine communications, by learning from and connecting with experienced wine professionals. We believe the relationships that will be forged will be extended past the six month program, fostering greater collaboration and connections across generations of the Australian wine sector.鈥
The 成人大片鈥檚 Professor Noel Lindsay, Dean of the Adelaide Business School, and Pro Vice-Chancellor (Entrepreneurship) says: 鈥淭he wine industry is of enormous importance to the South Australian, and Australian economy.
鈥淭he 成人大片 and the Adelaide Business School are committed to playing a part in ensuring the industry flourishes.
鈥淭he Wine Industry Mentor Program will help the next generation of wine communicators achieve their career goals by exposing them to some of the best communications minds in the industry.
鈥淧artnerships such as this, between the Adelaide Business School and Wine Communicators Australia, will strengthen the wine industry, ensure its growth and its future sustainability.
鈥淚鈥檓 very pleased to see this partnership deliver such an important support mechanism for the next generation of wine industry leaders.鈥滱pplications to be mentees in the , which are open until 30 August 2019, are welcome from Australian residents. Applicants are expected to be in the early stages of their careers in the wine industry. Eligibility criteria are available on the . The program will be launched at the 成人大片 in September and the program commences on 1 October.
The partnership with Wine Communicators Australia is another example of how the 成人大片 is addressing its industry engagement priority in agrifood and wine.
Media Contacts
Lynda Schenk
Executive Officer
Wine Communicators Australia
Mobile: +61 (0)400 811 002
Email: exec@winecommunicators.com.au
Crispin Savage
Media Adviser
The 成人大片
Mobile: +61 (0)481 912 465
Email: crispin.savage@adelaide.edu.au