成人大片

• Biography/ Background

  Dr Sally Rao Hill is an A/Prof. in marketing. She is the course coordinator of Consumer Behaviour (II)and Research Project in Marketing (M). Her research interests include relationship marketing, digital marketing, services marketing and technology adoption. She is an active researcher and has published in the European Journal of Marketing, Journal of Business and Industrial Marketing, Qualitative Market research: an International Journal, Australasian Marketing Journal, Journal of Consumer Behaviour, Journal of Service Marketing amongst others. She has won the best paper award in an international conference and is serving on several editorial boards. 

• Qualifications

  B.Bus. (Hons). Ph.D., CPM

• Teaching Interests

  Consumer Behaviour, Services Marketing, Research projects, Marketing Management, Marketing Communication

• Research Interests

  services marketing, digital marketing, consumer behavour, consumer innovation adoption, relationship marketing

• Publications

  Publications in the last 5 years

  Journal articles

  • 2021
  • Noor N, Rao Hill S, Troshani I.  Australasian Marketing Journal 183933492110050-183933492110050 (Journal article)

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  • Kao KC, Rao Hill S, Troshani I.  Journal of Retailing and Consumer Services 60:10 pages Article number ARTN 102402 01 May 2021 (Journal article)  

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  • 2020
  • Troshani I, Rao Hill S, Sherman C, Arthur D.  Journal of Computer Information Systems 11 pages 10 Aug 2020 (Journal article)  

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  • Nguyen L, Conduit J, Lu V, Rao Hill S.  Journal of Marketing Theory and Practice 28(3):301-317 2020 (Journal article)

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  • Kao KC, Rao Hill S, Troshani I.  Internet Research 30(3):945-970 2020 (Journal article)   

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  • Rao Hill S, Carrillat F.  Journal of Consumer Behaviour Article number cb.1881 01 Jan 2020 (Journal article)

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  • Le NT, Rao Hill S, Troshani I.  Journal of Computer Information Systems 10 pages 01 Jan 2020 (Journal article)  

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  • Rao Hill S, Troshani I, Chandrasekar D.  Journal of Computer Information Systems 60(1):76-84 2020 (Journal article)  

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  • 2019
  • Fens M, Wilkie D, Rao Hill S.  Australian and New Zealand Marketing Academy Conference. 12 Dec 2019 (Conference item)
  • Nguyen L, Lu V, Rao Hill S, Conduit J.  Australasian Marketing Journal 27(3):169-178 2019 (Journal article)

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  • 2018
  • Hoang H, Rao Hill S, Lu V, Freeman S.  Journal of Services Marketing 32(4):476-492 2018 (Journal article)

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  • 2017
  • Conduit J, Sharma S, Rao Hill S.  Frontiers in Service. 2017 (Conference item)
  • Hoang H, Rao Hill S, Freeman S, Lu V, Imrie B.  International Journal of Human Resource Management 28(4):627-656 2017 (Journal article)  

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  • Sharma S, Conduit J, Rao Hill S.  Journal of Services Marketing 31(4/5):397-411 2017 (Journal article)  

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  • Kao C, Rao Hill S, Troshani I.  Journal of Computer Information Systems 57(4):374-384 2017 (Journal article)  

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  • 2016
  • Sharma S, Conduit J, Karpen I, Rao Hill S, Farrelly F.  Academy of Marketing Science (AMS) World Marketing Congress. 2016 (Conference item)  
  • Nguyen L, Conduit J, Lu V, Rao Hill S.  Journal of Strategic Marketing 24(3-4):241-260 2016 (Journal article)

    View here:

   

  Book Chapters

  Rao Hill, S., Troshani, I., Goldberg, S. and Wickramasinghe, N. 2014, “Improving Healthcare Service quality and Patients’ Life quality through Mobile Technologies: the Case of Diabetes Self-management”, Lean Thinking for Healthcare, in Wickramasinghe et al (Eds), Springer: NY.

  Rao Hill, S., Troshani, I and Freeman, S. 2013, “An eclectic perspective on the internationalization of Australian mobile services SMEs”, I. Lee (Eds).  Strategy, Adoption and Competitive Advantage of Mobile Services in the Global Economy (an imprint of IGI Global). 

  Rao Hill, S., Troshani, I and Freeman, S. 2011, “An eclectic perspective on the internationalization of Australian mobile services SMEs”, I. Lee Eds).  Strategy, Adoption and Competitive Advantage of Mobile Services in the Global Economy (an imprint of IGI Global). 

  Perry, C. and Rao, S. 2006, 'Action research for enterprise research', Qualitative Research Methods for Entrepreneurial Research, Carson, D. (Eds.), Edward Elgar Publishing: Northampton.

  Perry, C. and Rao, S. 2006, 'Convergent interviewing: a starting methodology for an enterprise research program', Qualitative Research Methods for Entrepreneurial Research, Carson, D. (Eds.), Edward Elgar Publishing: Northampton.

  Rao, S. and O'Leary, C. 2005, 'Integrating data mining and data warehousing with internet marketing', Advances in E-Marketing, Clark III, I. and Flaherty, T. (eds.)Idea Group Publishing, Inc, Virginia.

  Perry, C., Rao, S. and Spencer-Matthews, S. 2003, 'Customer relationship Management', in McColl-Kennedy, J. (ed), Services Marketing, Wiley, Brisbane.

  Text Book

  Pascale Quester, , , ,  (2014), Consumer Behaviour: Implications for Marketing Strategy, (7th Ed.), Australia: McGraw-Hill Irwin.

  A complete list can be found in my reasearcher profile: https://researchers.adelaide.edu.au/profile/sally.raohill

   

• Professional Associations

  Member, Australian and New Zealand Marketing Academy;

  Member, European Marketing Academy;

  Member, Academy of Marketing Science;

  Associate Fellow, Academy of World Business, Marketing and Management Development;

  Associate, Australian Marketing Institute

• Professional Interests

  Services marketing

  Internet Marketing/e-business
  Cross-cultual marketing

• Community Engagement

  2003 – 2006	Committee Chair for School of Commerce Graduate Year Book
  2003- 2006	Seminar coordinator, School of Commerce Research Seminar Series
  2004-2006	Representative, the Faculty of the Professions on the Early Career Researcher Task Force Committee
  2005 – 2010	Committee member, the School of Commerce Research Committee
  2005 – 2007	Committee member, the University Staff Survey Oversight Working Party
  2005 – 2007	Committee member, the University Research Career Development Committee
  2004-2007	Selection panel for studying abroad for the School of Commerce
  2006- 2007	Committee member, the Adelaide University Alumni Chinese Student Chapter working group
  2007 -2008	Committee member, University Marketing Committee
  2010-2013	Business School Undergraduate programs committee
  2012-2014	Committee member, School of Marketing and Management Teaching & Learning Committee
  2010-2012	Program Director of the Business School Honours/MBR/MPhil
  2014-2018	Marketing Discipline Leader
  2014-Present	Committee member, Business School Honours and MBR committee
  2013	Member, Selection panel for Marketing Level B/C positions
  2015-2018	Committee member, Media Program Management Committee, School of Humanities
  Jan 2016-Jan 2018	Committee member, Business School Teaching and Learning Committee
  2014-2018	Program Director of Master of Marketing
  2014-2017	Committee member, School of Management and Marketing Executive Committee
  2016	Member, Selection panel for Marketing level E position
  2017-2018	Committee member, The Adelaide Business School Executive Committee
  May 2016-present	Member, 成人大片 Diversity and Inclusion Community of Practices
  Oct 2018-Present	成人大片 ITDS Research & Innovation reference group
  July 2019-present	Member, University Curriculum Design Operational Group
  Jan. 2020-pres.	Program Director of Marketing programs (undergraduate and postgraduate)

Entry last updated: Tuesday, 29 Mar 2022

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