MDIA 7012 - Immersive Media Business
North Terrace Campus - Semester 1 - 2024
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General Course Information
Course Details
Course Code MDIA 7012 Course Immersive Media Business Coordinating Unit Media Term Semester 1 Level Postgraduate Coursework Location/s North Terrace Campus Units 6 Contact 3 hours per week Available for Study Abroad and Exchange N Assessment Online Activities 20%, Written Assignment 40%, Technical Forecast 40% Course Staff
Course Coordinator: Mr Steven Cook
Course Timetable
The full timetable of all activities for this course can be accessed from .
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Learning Outcomes
Course Learning Outcomes
Upon successful completion of this course, students should be able to:1 Define, categorise and critically differentiate between immersive media technologies and platforms. 2 Identify and explain roles/responsibilities associated with immersive media technology development. 3 Interpret and assess historical milestones. 4 Make predictions associated with immersive media technology business models and technological advancements. 5 Critically assess ethical controversies/concerns through understanding of immersive media technology business frameworks. University Graduate Attributes
This course will provide students with an opportunity to develop the Graduate Attribute(s) specified below:
University Graduate Attribute Course Learning Outcome(s) Attribute 1: Deep discipline knowledge and intellectual breadth
Graduates have comprehensive knowledge and understanding of their subject area, the ability to engage with different traditions of thought, and the ability to apply their knowledge in practice including in multi-disciplinary or multi-professional contexts.
1, 2, 3, 4, 5 Attribute 2: Creative and critical thinking, and problem solving
Graduates are effective problems-solvers, able to apply critical, creative and evidence-based thinking to conceive innovative responses to future challenges.
1, 4, 5 Attribute 3: Teamwork and communication skills
Graduates convey ideas and information effectively to a range of audiences for a variety of purposes and contribute in a positive and collaborative manner to achieving common goals.
2, 3, 4 Attribute 4: Professionalism and leadership readiness
Graduates engage in professional behaviour and have the potential to be entrepreneurial and take leadership roles in their chosen occupations or careers and communities.
1, 2, 4, 5 Attribute 5: Intercultural and ethical competency
Graduates are responsible and effective global citizens whose personal values and practices are consistent with their roles as responsible members of society.
4, 5 Attribute 8: Self-awareness and emotional intelligence
Graduates are self-aware and reflective; they are flexible and resilient and have the capacity to accept and give constructive feedback; they act with integrity and take responsibility for their actions.
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Learning Resources
Required Resources
Due to the individual skill acquisition required, and the technical nature of the project material in this course, resources will be provided weekly for students. These resources will be in the form of business cases, strategies, applied techniques, and websites. Students are not only encouraged to access all resources provided, but also to foster an investigative research approach to obtaining their own resources as needs arise.Recommended Resources
Due to the quickly evolving nature of immersive technologies, students will be provided with resources and readings over the duration of the course. Students are also encouraged to foster an investigative research approach towards resource acquisition depending on assignment focus.Online Learning
This course makes extensive use of MyUni and external websites. All assignments are submitted via online methods. Due to the size of data required for immersive media development, it is also strongly encouraged that students have access to large personal storage devices. -
Learning & Teaching Activities
Learning & Teaching Modes
Lectures for this course are recorded and then uploaded into the university’s Echo 360 system. Tutorials and/or workshops are held in either a dedicated space or within the Napier building VR lab. Readings and other materials are provided using the Barr Smith Library Digital Resources Management Service or through externally hosted websites. Assignments and course participation may involve a mixture of individual and collaborative work.Workload
The information below is provided as a guide to assist students in engaging appropriately with the course requirements.
1 x 1-hour lecture (or equivalent) per week 12 hours per semester 1 x 2-hour tutorial (or equivalent) per week 24 hours per semester 6 hours reading per week 72 hours per semester 3 hours practical immersive technology usage 36 hours per semester 4 hours workshop preparation per week 48 hours per semester 5 hours independent research per week 60 hours per semester 5 hours assignment preparation per week 60 hours per semester TOTAL WORKLOAD 312 hours per semester Learning Activities Summary
No information currently available.
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Assessment
The University's policy on Assessment for Coursework Programs is based on the following four principles:
- Assessment must encourage and reinforce learning.
- Assessment must enable robust and fair judgements about student performance.
- Assessment practices must be fair and equitable to students and give them the opportunity to demonstrate what they have learned.
- Assessment must maintain academic standards.
Assessment Summary
*Please note: this is only an estimate of the minimum expected workload for each assessment piece. As much of the assessment structure requires technical understanding, individual students may need to spend more time on unfamiliar tasks.Assessment Task (relevant learning outcomes) Task Type Weighting Online Quizzes and Group Activities
1, 2, 3Summative; Individual; Written 20% Written Assignment
1, 3, 5Summative; Individual; Written 40% Technical Forecast
1, 2, 3, 4, 5Summative; Individual; Written; Graphical 40% Assessment Detail
Online Quizzes and Group Activities: 20% The quizzes will represent summative understanding of the core concepts and terminology presented in lectures and tutorial sessions. Online group activities will consist of assessed reflective exercises. (2000 words equiv.)
Written Assignment: 40% The written assignment will be submitted through MyUni and will be an analysis of business structures, pipelines and historical frameworks within the immersive technology sector. (4000 words)
Technical Forecast: 40% The technical forecast will demonstrate deep functional knowledge of potential future trends and movement within the immersive technology sector. It will demonstrate core technological comprehension, grounded application of historical knowledge, as well as fundamental competency. (3000 words)
Submission
No information currently available.
Course Grading
Grades for your performance in this course will be awarded in accordance with the following scheme:
M10 (Coursework Mark Scheme) Grade Mark Description FNS Fail No Submission F 1-49 Fail P 50-64 Pass C 65-74 Credit D 75-84 Distinction HD 85-100 High Distinction CN Continuing NFE No Formal Examination RP Result Pending Further details of the grades/results can be obtained from Examinations.
Grade Descriptors are available which provide a general guide to the standard of work that is expected at each grade level. More information at Assessment for Coursework Programs.
Final results for this course will be made available through .
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Student Feedback
The University places a high priority on approaches to learning and teaching that enhance the student experience. Feedback is sought from students in a variety of ways including on-going engagement with staff, the use of online discussion boards and the use of Student Experience of Learning and Teaching (SELT) surveys as well as GOS surveys and Program reviews.
SELTs are an important source of information to inform individual teaching practice, decisions about teaching duties, and course and program curriculum design. They enable the University to assess how effectively its learning environments and teaching practices facilitate student engagement and learning outcomes. Under the current SELT Policy (http://www.adelaide.edu.au/policies/101/) course SELTs are mandated and must be conducted at the conclusion of each term/semester/trimester for every course offering. Feedback on issues raised through course SELT surveys is made available to enrolled students through various resources (e.g. MyUni). In addition aggregated course SELT data is available.
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Student Support
- Academic Integrity for Students
- Academic Support with Maths
- Academic Support with writing and study skills
- Careers Services
- Library Services for Students
- LinkedIn Learning
- Student Life Counselling Support - Personal counselling for issues affecting study
- Students with a Disability - Alternative academic arrangements
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Policies & Guidelines
This section contains links to relevant assessment-related policies and guidelines - all university policies.
- Academic Credit Arrangements Policy
- Academic Integrity Policy
- Academic Progress by Coursework Students Policy
- Assessment for Coursework Programs Policy
- Copyright Compliance Policy
- Coursework Academic Programs Policy
- Intellectual Property Policy
- IT Acceptable Use and Security Policy
- Modified Arrangements for Coursework Assessment Policy
- Reasonable Adjustments to Learning, Teaching & Assessment for Students with a Disability Policy
- Student Experience of Learning and Teaching Policy
- Student Grievance Resolution Process
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Fraud Awareness
Students are reminded that in order to maintain the academic integrity of all programs and courses, the university has a zero-tolerance approach to students offering money or significant value goods or services to any staff member who is involved in their teaching or assessment. Students offering lecturers or tutors or professional staff anything more than a small token of appreciation is totally unacceptable, in any circumstances. Staff members are obliged to report all such incidents to their supervisor/manager, who will refer them for action under the university's student鈥檚 disciplinary procedures.
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