成人大片

Program Director Contact Details:
Entrepreneurship and Innovation
Name: Professor Paul Steffens
email: paul.steffens@adelaide.edu.au

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Trimester 1:
Name: Julie Logan

Short Bio:
Julie Logan is an Emeritus  Professor at Cass Business School, City University, London.   Having extensive teaching experience, Julie's area of expertise is entrepreneurship and strategy.  In addition to the senior management roles Julie has undertaken within the University sector, Julie has held non executive director roles in companies in the commercial sector and with not for profit organisations.

Julie's research interests include:Entrepreneurs and Dyslexia and Female and older Entrepreneurs. Hobbies include travel, gardening and reading.

Email: julie.logan@adelaide.edu.au

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Semester 1:
Name: Manjula Dissanayake

Short Bio:
Manjula is a researcher in innovation and entrepreneurship at the Entrepreneurship Commercialisation and Innovation Centre (ECIC), 成人大片. Prior to starting his PhD candidature at the ECIC, he was a founding member with highly successful technology start up companies, one of which was acquired by Symbol Technologies (now a Motorola Company) in 2002.

Manjula has worked on innovative projects forleading clients including the Fortune 500 in retail, banking and government sectors across more than 10 countries. Manjula has been a faculty member of Manchester Metropolitan University (MMU) – Bachelors in Information Systems program where he lectured, mentored and supervised students. He has also been a lecturer for the Accelerating Information Technology Initiative (AITI) at Massachusetts Institute of Technology (MIT). Manjula has co-authored granted US patents in the technology space mainly for the retail industry. He has served on numerous boards of universities and industry chambers including the American Chamber of Commerce, Sri Lanka.

He has presented and chaired sessions at international conferences on Entrepreneurship in USA, Australia and in Sri Lanka and co-authored a book chapter on Entrepreneurship Education in Necessity-based Contexts.

Manjula has served the judging panel at international competitions on entrepreneurship where he has also mentored the founders of technology start up companies. He obtained his Bachelors in Information Systems from MMU, UK with a First Class Honours and Masters in Advanced Computing from School of Computing - University of Colombo, Sri Lanka. Manjula has also obtained his executive management training from Stanford University, USA. He lives in Adelaide with his wife Mano and children Savin and
Saheli.

Email: manjula.dissanayake@adelaide.edu.au

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Trimester 3 Teaching Staff:
Name: Professor Paul Steffens

Short Bio:
Professor Paul Steffens is Professor of Entrepreneurship at the ECIC, The 成人大片. His core areas of expertise are entrepreneurship and diffusion of innovations. Paul has been a lead investigator for research projects totalling more than AUD 1.5 million and has published over fifty academic publications, including journal articles in leading entrepreneurship, marketing and technology management journals.

Previous appointments include Director of the Technology and Innovation Management Centre, University of Queensland, academic
positions at University of Queensland and Monash University and visiting positions at University of Kiel, Penn State University and Southern Illinois University. He holds a Bachelor of Engineering (Honours I) and a PhD in diffusion of innovations, both from the University of Queensland.

Paul has also consulted for a wide variety of both business and public agencies. His clients include Energex, Waitrose (UK), Agribuys (USA), IPAA, Queensland Department of Primary Industries, Monsanto, Bunge, Franklins, Solutions Research and the Meat Research Corporation

Email:  paul.steffens@adelaide.edu.au

Opening intensive:
Tuesday 27th and Wednesday 28th September 2016
9am to 6pm
Nexus10 UB40 Teaching Room

Closing intensive:
Thursday 3rd and Friday 4th November2016
9am to 6pm
Nexus10, UB36 Teaching Room

On completion of this course, students should be able to:

1	Discuss the attitudes, values, characteristics, behaviour, and processes associated with possessing an entrepreneurial mindset and engaging in successful appropriate entrepreneurial behaviour.
2	Discuss what is meant by entrepreneurship and innovation from both a theoretical and practical perspective, and the role of the entrepreneur in the new enterprise creation process.
3	Describe the ways in which entrepreneurs perceive opportunity, manage risk, organise resources and add value.
4	Develop a plan for implementing entrepreneurial activities in a globalised and competitive environment being responsible for the social, ethical and culture issues.
5	Critique a plan for implementing entrepreneurial activities in a globalised and competitive environment being mindful of the social, ethical and culture issues.
6	Engage in a continuing learning process through the interaction with peers in related topics, as individuals and as team members.

Timmons, Jeffry A., Gillin, L. M., Burshtein, S., and Spinelli, Stephen Jr. (2011). New Venture Creation: Entrepreneurship for the 21st Century – A Pacific Rim Perspective, 1st Edition. McGraw-Hill Irwin.
ISBN: 0070277664

There is a wide range of material available on the course topics including the following:
Bessant, J. (2003) High Involvement Innovation: Building and Sustaining Competitive Advantage Through Continuous Change. Chicester: John Wiley & Sons.

Bygrave, W and Zackarakis, A (2013) Entrepreneurship, 3rd Edition, John Wiley and Co.

Drucker, P. (1999) Innovation and Entrepreneurship, Butterworth Heinemann, Oxford.

Fagerberg, J, Mowery, DC and Nelson, RR (2005) The Oxford Handbook of Innovation, Oxford University Press, NY.

Hisrich, R.D., Peters, M.P., and Shepherd, D. (2013) Entrepreneurship, McGraw-Hill Irwin, Boston.

Kuratko, D. (2013) Entrepreneurship: Theory, Process, and Practice, 9th Edition, Wiley online library.

Moore, Geoffrey, (1999) Crossing the Chasm, Harper & Collins.

Porter, ME, Competitive Advantage: Creating and Sustaining Superior Performance, Free Press, New York, NY, 1985

Journals
There is a range of journals where entrepreneurship research scholars publish their research, such as (note that this list is not definitive):
· Journal of Business Venturing
· Entrepreneurship Theory and Practice
· Journal of Small Business Management
· Academy of Management Review
· Journal of Small Business and Entrepreneurship
· Venture Capital
· Small Business Economics
· Family Business review

Web links

Library Resources
The 成人大片’s Barr Smith Library provides a range of learning resources including texts, journals, periodicals, magazines, and access to online databases and information services. It also offers a virtual library which is accessible via the University’s website. .

is the 成人大片's online learning environment. It is used to support traditional face-to-face lectures, tutorials and workshops at the University. MyUni provides access to various features including announcements, course materials, discussion boards and assessments for each online course of study.

This course is offered in blended learning mode with the face-to-face component offered as intensives.

As a guide, a 3 unit course comprises a total of 156 hours work (this includes face-to-face contact, any online components, and self directed study).

This is a draft schedule and session dates are a guide only. The timetable may be changed during the course delivery if necessary.

Note: 
(1) NVC = Timmons, Gillin, Burshtein, & Spinelli New Venture Creation text.

Session	Content	Activities
	Opening Intensive
1	Introduction	Student introductions NVC Chapters 1 and 10
2	What is Entrepreneurship? Some Definitions	NVC Chapter 1
3	The Entrepreneurial Process	NVC Chapter 3
4	The Entrepreneurial Mind	NVC Chapter 2
5	Creativity and Innovation	NVC Chapter 2
6	Innovation	NVC Chapter 1
7	The Opportunity	NVC Chapter 5
8	Ideas, Opportunities, and Innovation	NVC Chapter 4
	Closing Intensive
9	Screening Opportunities	NVC Chapter 6
10	Packaging up Opportunities: The Business Plan	NVC Chapter 8
11	Resource Requirements	NVC Chapter 11
12	The Entrepreneurial Team	NVC Chapter 9
13	Social Entrepreneurship	NVC Chapter 7
14	Family Business	NVC Chapter 18
15	Entrepreneurial Strategy	NVC Chapter 9, 17, 19
16	Entrepreneurial Finance	NVC Chapter 12-16

An overview of the course assessment appears in the following Table. Details appear in the following section:

#	Assessment	Length	Weighting	Due Date	Learning Outcomes
1	Two (2) Multiple Choice and true/false Question Tests	2 x 25 questions	2 x 10% (20% in total)	See MyUni	2
2	Two (2) Case Study submissions	Maximum of 800 words / 2 pages per case study	2 x 5% (10% in total)	See MyUni	1
3	Entrepreneur Interview	Maximum of 2,500 words	30%	See MyUni	1,3
4	Opportunity and Business Plan Evaluation	Maximum of 2,500 words	30%	See MyUni	4,5,6
5	Course Participation	N/A	10%	See MyUni	1-6
	Total		100%

Students should attend all classes in order to pass the course. There is considerable experiential learning in workshops during the intensive classes that build your knowledge and thus enable you to be successful in this course.

Course results are subject to moderation by the ECIC Board of Examiners

Assessment 1: Two (2) Multiple Choice Question Tests (Individual assessment)
Weighting: 20% (10% each)
Submission Details:   The two tests will be held in class in the afternoon of the last day of each intensive session. Each test will be completed on an individual basis.

Task:
Read and understand the materials presented during the lectures and the readings. Answer the questions on the question sheet that will be handed out during class.

Scope:
This exercise will assess your knowledge and understanding of the material covered to date. The second test may cover material covered in the first half of the course.

Length and Presentation:
Each test will comprise 25 questions and are true/false and multiple choice.
Each test will be of one hour duration.

Criteria by which your assignment will be marked:
Will include whether your response to a question equates to the most correct answer on the question sheet provided.
 


Assessment 2: Write-up of two (2) case studies (Individual assessment)
Weighting: 10% (5% each)
Submission Details: Online through MyUni with hard copy handed in at class

Task:
Read the Case Study and then prepare a response to the questions set for each case. Case studies reinforce understanding of key course concepts and the student’s ability to apply these to practical situations.

Scope:
The cases will assess your knowledge, understanding, and application in practical business situations of the core theories, concepts, drivers, frameworks, entrepreneurial leader and team, and resources that comprise the entrepreneurial process.

Length and Presentation:
Each case write-up should be in the vicinity of 800 words (no more than 2 pages in length).

Criteria by which your assignment will be marked:
Will include application of the driving forces’ model and the content covered in the course to date.



Assessment 3: Entrepreneur Interview (Individual assessment)
Weighting: 30%
Submission Details: Online through MyUni

Task:
Refer to the “Visit with an Entrepreneur” Exercise 1 on pp. 29-31 of the text. Using this as the basis for your assignment, identify a suitable entrepreneur who has been in business for at least five years. The business should be growth oriented and exhibit innovation in its products or services, systems, processes, etc.
You are to prepare and conduct an interview with this person using questions from the Exercise as a suggested guide. Preparation is crucial if you are to derive maximum benefit from this assessment. Reflect on the responses obtained during the interview, then write up your report (using Step 4 as a basis for your discussion) to summarize your evaluation on what you learned through this exercise.

Scope:
This assignment will assess your understanding of the topic and the correct application of theories, concepts and frameworks and, if appropriate, the effective use of local and international research data to support your analysis and discussion.

Length and Presentation:
2500 words (maximum)

Criteria by which your assignment will be marked:
Will include whether your ability to apply that which has been covered in the course to a real-life situation.


 
Assessment 4: Opportunity and Business Plan Evaluation (Group assessment)
Weighting: 30%
Submission Details: Online through MyUni

Task:
Read the business plan that will appear on the MyUni course site (ensure you check for this assignment). You are to undertake the following tasks:

1. Critique the written business plan identifying the key strengths and weaknesses of the written document as to its readability, professionalism, content – missing or otherwise – and format. (5%)
2. Evaluate the business opportunity identifying the key strengths and weaknesses of the opportunity as to why you would invest/not invest. (10%)
3. Develop five new ideas as to how you could build upon and expand the initial business idea into five other businesses. To do this, go to the Ingenium website and access the Mindmapping software . Start with the existing business idea as your central idea and then develop a range of aspects associated with the theme. This will allow you to explore many aspects of the topic that will reveal new insights and associations. Do a little research on mindmaps and how they work. List 20 assumptions associated with the idea. Take up to10 of these assumptions and challenge them as a means of provoking new possibilities. Develop five new business ideas from these (don’t forget to develop a short write-up on each of your ideas). Submit your Saved Mindmapping file to me as well as the assumptions you identified that were associated with the central idea, the 10 assumptions that you challenged, and the five new business ideas that you developed as a result of challenging the initial assumptions. Throughout this process, you may want to access the Facebook page Unearthing Ideas online . (15%)

Scope:
This assignment will assess your knowledge and understanding of the material covered in the course.

Length and Presentation:

2500 words (maximum)

Criteria by which your assignment will be marked:
Will include whether your ability to apply that which has been covered in the course to a real-life situation.



Assessment 5: Course Participation
Weighting: 10%
Submission Details:   n/a

Task:
Part of your assessment is based on your participation in the class activities and discussion during the two course intensives.

Scope:
This assignment will assess your understanding of all course topics.

Length and Presentation:
Participation in class activities and discussions.

Criteria by which your assignment will be marked:

• Actively participate in the class activities
• Participate in class discussions in a manner that is respectful and polite
• Engage in the class topics and ask questions
• Comments indicate critical thinking, constructive feedback and meaningful inputs to the discussion

Active participation in discussions requires adhering to the following ground rules:

• We will respect confidentiality
• We will share time equitably to ensure the participation of all
• We will keep an open mind and be open to learning
• We will not be disrespectful of others even if we do not share their views

All text based assignments must be submitted via MyUni.
Please refer to step by step instructions:

There are a few points to note about the submission of assignments:

• Assignment Submission:  Assignments should not be emailed to the instructor; they must be lodged via the MyUni Course site (unless specified to do both). Note that assignments may be processed via TURNITIN, which is an online plagiarism prevention tool.
• Cover Sheet:  Please submit, separate to your assignment, the completed 成人大片 Assessment Cover Sheet providing details of yourself and your team members (if applicable), your assignment, the course, date submitted, etc. as well as the declaration signed by you that this is your (your team’s) work.  Note that the declaration on any electronically submitted assignment will be deemed to have the same authority as a signed declaration.
• Backup Copy of Assignments:  You are advised to keep a copy of your assignments in case the submitted copy goes missing.  Please ensure that all assignment pages are numbered. If your assignment contains confidential information, you should discuss any concerns with the Course Lecturer prior to submission.
• Extensions of Time:  Any request for an extension of time for the submission of an assignment should be made well before the due date of the assignment to the Course Lecturer.  Normally, extensions will only be granted for a maximum of two weeks from the original assignment submission date.  Extensions will only be granted in cases of genuine extenuating circumstances and proof, such as a doctor’s certificate, may be required.
• Failure to submit: Failure to submit an assignment on time or by the agreed extension deadline may result in penalties and may incur a fail grade.  Note that a late penalty of 5% of the total available marks for that assessment item will be incurred each day an assignment is handed in late (Unless otherwise stated in 'Assessment Related Requirements' or 'Assessment Detail' above).  Assignments handed in after 14 days from the due submission date will fail even if a 100% mark is granted for the work.

Resubmission & Remarking
Resubmission of an assignment for remarking after reworking it to obtain a better mark will not normally be accepted.  Approval for resubmission will only be granted on medical or compassionate grounds.