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MDIA 2213 - Photographic Imaging III

Adelaide College of ArtsandDes - Semester 2 - 2023

This course builds on the photographic and visual communication skills acquired in Photographic Imaging II. It has a location and a studio component and will cover: Shooting to a specific brief, Working within restricted time frames and the production of 3 folios based on the following themes: Environmental, Human and Commercial. The course will also build on the existing Adobe Photoshop and Adobe Lightroom knowledge by introducing advanced techniques and procedures to be used in all of the photographic assignments.

  • General Course Information
    Course Details
    Course Code MDIA 2213
    Course Photographic Imaging III
    Coordinating Unit Media
    Term Semester 2
    Level Undergraduate
    Location/s Adelaide College of ArtsandDes
    Units 6
    Contact Up to 6 hours per week
    Available for Study Abroad and Exchange N
    Prerequisites MDIA 2212
    Incompatible Not available to students who have entered BMedia program via TAFE articulation
    Assumed Knowledge A very good understanding of SLR camera operation and computer graphic applications, such as Adobe Photoshop and Adobe Lightroom
    Restrictions Available to BMedia, BCtveArts students only
    Quota A quota of 22 applies
    Assessment Weekly skills development exercises 15%, Participation and attendance 10%, Folio of images 15%, Creative Composite 15%, Stills Presentation video 30%, Advertisement video 15%.
    Course Staff

    Course Coordinator: Associate Professor Michelle Phillipov

    Course Coordinator at TAFE SA: Matt Smith

    Lecturers: Jennie Groom (jennie.groom@tafesa.edu.au) and Chloe Henderson (chloe.henderson@tafesa.edu.au)

    Location: Adelaide College of the Arts, 39 Light Square, Adelaide

    Course Timetable

    The full timetable of all activities for this course can be accessed from .

  • Learning Outcomes
    Course Learning Outcomes
    1. Use a Digital camera on location and in a studio environment
    2. Apply appropriate lighting techniques to a range of objects in a studio environment
    3. Apply appropriate lighting techniques to a range of subjects on location
    4. Create a coherent series of images combining studio and location techniques
    5. Create a digital composite using Adobe Photoshop techniques
    6. Use Adobe Photoshop to retouch images
    7. Create a coherent series of images in a chosen photographic genre
    8. Present series of images in an appropriate digital presentation
    9. Record video and sound using a digital camera and microphone
    10. Use Adobe Premiere to make a slideshow of images
    11. Use Adobe Premiere to edit video


     

    University Graduate Attributes

    This course will provide students with an opportunity to develop the Graduate Attribute(s) specified below:

    University Graduate Attribute Course Learning Outcome(s)

    Attribute 1: Deep discipline knowledge and intellectual breadth

    Graduates have comprehensive knowledge and understanding of their subject area, the ability to engage with different traditions of thought, and the ability to apply their knowledge in practice including in multi-disciplinary or multi-professional contexts.

    2, 3, 7

    Attribute 2: Creative and critical thinking, and problem solving

    Graduates are effective problems-solvers, able to apply critical, creative and evidence-based thinking to conceive innovative responses to future challenges.

    2, 3, 4

    Attribute 3: Teamwork and communication skills

    Graduates convey ideas and information effectively to a range of audiences for a variety of purposes and contribute in a positive and collaborative manner to achieving common goals.

    7, 8

    Attribute 4: Professionalism and leadership readiness

    Graduates engage in professional behaviour and have the potential to be entrepreneurial and take leadership roles in their chosen occupations or careers and communities.

    4, 7, 8

    Attribute 5: Intercultural and ethical competency

    Graduates are responsible and effective global citizens whose personal values and practices are consistent with their roles as responsible members of society.

    4, 7

    Attribute 7: Digital capabilities

    Graduates are well prepared for living, learning and working in a digital society.

    1, 5, 6, 8, 9, 10, 11
  • Learning Resources
    Required Resources
    Facilities and resources will be provided through the Photography department at AC Arts some additional resources will be available to students through the Discipline of Media, 成人大片.

    Students are required to extensively use the Adobe Creative Cloud throughout this course. The software and a computer workstation are provided to each student during the scheduled workshop sessions. Additionally, students may access unused computer workstations within the Photography department at AC Arts from Tues-Thurs 7am - 8:45pm and Mon & Fri 7am - 5:45pm. Additionally,
    studio access is available at allocated times upon pre-booking.

    Recommended Resources
    It is highly recommended that, students have access to their own computer workstation and the Adobe Creative Cloud (Photography Package). Access to a DSLR or mirrorless camera which you can change lenses and use on Manual is desirable.

    Adobe offers software student discounts and details can be found at:


    Online Learning
    Students will be provided with access to the online system called LEARN used at TAFE SA. Essential information on enrolment and other administrative information will be provided via MyUni.

  • Learning & Teaching Activities
    Learning & Teaching Modes
    Workshop classes are held each week at the Adelaide College of the Arts. These compulsory sessions facilitate student learning through lectures, demonstrations, tutorials and group based activities. 

    Workload

    The information below is provided as a guide to assist students in engaging appropriately with the course requirements.

    The information below is provided as a guide to assists students in engaging appropriately with the course requirements:

    • On-campus Workshop: 6 hours per week
    • Self-Directed Study (Assessment Tasks): 12 hours per week
    Note that these are expectations of the approximate amount of time required in an average week to  complete all elements of the course successfully. Actual workload is likely to vary depending on individual learning rates and assessment deadlines.
    Learning Activities Summary
    This is a practice-based course that provides a thorough grounding in the essential skills required to use high quality photographic equipment and employ appropriate photographic techniques to achieve industry standard production outcomes. Students complete
    tasks assigned in workshop classes under the active instruction of the Photography department at AC Arts.

    Required Resources and Learning Activities: All course resources and learning activities can be accessed via TAFE SA LEARN. It is essential that you read/complete these resources/activities as directed to ensure successful completion of the assessment tasks.
    Specific Course Requirements
    Attendance at classes conducted at Adelaide College of the Arts.
  • Assessment

    The University's policy on Assessment for Coursework Programs is based on the following four principles:

    1. Assessment must encourage and reinforce learning.
    2. Assessment must enable robust and fair judgements about student performance.
    3. Assessment practices must be fair and equitable to students and give them the opportunity to demonstrate what they have learned.
    4. Assessment must maintain academic standards.

    Assessment Summary
    Assessment: All assessment activities can be accessed via TAFE SA LEARN. It is essential that you read/complete these resources/activities as directed to ensure successful completion of the assessment tasks.

    Formative: Lecturer led demonstrations with students performing tasks during the lessons.

    Summative: Individual projects demonstrating knowledge acquired during formative exercises. Submission of assessment tasks outlined in TAFE SA LEARN by due date.

    A minimum of 80% of submissions need to be assessed as competent to pass this course.

    Assessment is entirely determined by lecturing staff at AC Arts and identical in every respect to the approach and standards used in the equivalent qualifications regularly taught through the AC Arts. A joint management group comprising senior staff from both UA and AC Arts will monitor assessment processes and student outcomes. 




    Assessment Related Requirements
    Compulsory attendance at workshops and location work.
    Assessment Detail
    Schedule to be supplied on TAFE SA LEARN.

    Submission
    Assessments must be submitted on due dates. Late submissions must be negotiated with the lecturer through prior contact no less than three days before the due date.
    Course Grading

    Grades for your performance in this course will be awarded in accordance with the following scheme:

    M10 (Coursework Mark Scheme)
    Grade Mark Description
    FNS   Fail No Submission
    F 1-49 Fail
    P 50-64 Pass
    C 65-74 Credit
    D 75-84 Distinction
    HD 85-100 High Distinction
    CN   Continuing
    NFE   No Formal Examination
    RP   Result Pending

    Further details of the grades/results can be obtained from Examinations.

    Grade Descriptors are available which provide a general guide to the standard of work that is expected at each grade level. More information at Assessment for Coursework Programs.

    Final results for this course will be made available through .

  • Student Feedback

    The University places a high priority on approaches to learning and teaching that enhance the student experience. Feedback is sought from students in a variety of ways including on-going engagement with staff, the use of online discussion boards and the use of Student Experience of Learning and Teaching (SELT) surveys as well as GOS surveys and Program reviews.

    SELTs are an important source of information to inform individual teaching practice, decisions about teaching duties, and course and program curriculum design. They enable the University to assess how effectively its learning environments and teaching practices facilitate student engagement and learning outcomes. Under the current SELT Policy (http://www.adelaide.edu.au/policies/101/) course SELTs are mandated and must be conducted at the conclusion of each term/semester/trimester for every course offering. Feedback on issues raised through course SELT surveys is made available to enrolled students through various resources (e.g. MyUni). In addition aggregated course SELT data is available.

  • Student Support
  • Policies & Guidelines
  • Fraud Awareness

    Students are reminded that in order to maintain the academic integrity of all programs and courses, the university has a zero-tolerance approach to students offering money or significant value goods or services to any staff member who is involved in their teaching or assessment. Students offering lecturers or tutors or professional staff anything more than a small token of appreciation is totally unacceptable, in any circumstances. Staff members are obliged to report all such incidents to their supervisor/manager, who will refer them for action under the university's student鈥檚 disciplinary procedures.

The 成人大片 is committed to regular reviews of the courses and programs it offers to students. The 成人大片 therefore reserves the right to discontinue or vary programs and courses without notice. Please read the important information contained in the disclaimer.