成人大片

On successful completion of this course students will be able to:
1. Critically analyse the internal and external environments in which businesses operate and assess their significance for strategic planning.
2. Apply understanding fo the theories, concepts and tools that support strategic management in organizations.
3. Individually and collaboratively evaluate and synthesise information and existing knowledge from numerous sources and experiences.
4. Apply appropriate tools, theorieis and concepts to analyse strategic issues in organizationas and to develop strategies for implementation.
5. Participate constructively in team situations to complete shared taskes and meet agreed deadlines.

Angwin, D, Cummings, S. & Smith, C (2011) Strategy Pathfinder, Core concepts and live cases (2^nd Ed.) London: Wiley

MyUni is used extensively in this course for announcements, assignment submission and assessment advice. Please ensure you have access to MyUni BEFORE lectures begin.

This course is taught in intensive mode. Each day there is a 3 hour lecture and a 1 hour and 15 minute tutorial.

At least 3 hours of study time is required for each lecture, over and above the contact hours of the lecture and tutorial/workshops in each intensive. This expectation is considered to provide the level of study required in order to achieve an effective understanding of the course material.

INTENSIVE 1 lecture 2 - 2/10/15 The Environment Ch 2
lecture 3 - 3/1015 Strategic Capabilities Ch 3
lecture 4 - 6/10/15 Strategic Purpose Ch 4
lecture 5 - 7/10/15 History, Culture and Leadership Ch 5

INTENSIVE 2
lecture 6 - 29/10/15 Business Level Strategy Ch 6
lecture 7 - 30/10/15 Corporate and Multi Business Strategy Ch 7
lecture 8 - 2/11/15 International Strategy Ch 8
lecture 9 - 3/11/15  Strategy Development Processes Ch 12
lecture 10 - 4/11/15 Organising for Success Ch 13

Assessment Task	Weighting	Learning Outcome
Individual assignment	50%
Group assignments	10%
Group assignment 2	10%
Final exam	30%
Total	100%

• Annotated Bibliography (20%) You are required to prepare an annotated bibliography of the set of academic papers, detailed as follows. The papers are available as on-line resources through MyUni. Your assignment must be submitted via MyUni.

1. Walsh, Philip R. (2005) "Dealing with the uncertainties of environmental change by adding scenario planning to the strategy reformulation equation" Management Decision, Vol. 43 (1), pp.113 - 122
2. Ambrosini, Véronique; Bowman, Cliff. (2009) “What are dynamic capabilities and are they a useful construct in strategic management?” International Journal of Management Reviews, Mar. Vol. 11 (1), p29-49.
3. Bryson, John M. (2004) “What to do when Stakeholders matter” Public Management Review, Mar. Vol. 6 (1), p21-53.
4. Sydow, Jörg; Schreyögg, Georg; Koch, Jochen. (2009) “Organizational Path Dependence: Opening The Black Box” Academy of Management Review, Oct. Vol. 34 (4), p689-709.

• Tutorial questions and presentations (20% - 2 x 10% for each presentation). You are required to read and review the academic paper prescribed for each tutorial and come prepared to discuss and present that critique. Tutorial questions are key to exam preparation.
In keeping with the small group discovery learning experience, you will be put into groups in the tutorials for further discussion of the paper (20 minutes). In your group discussions you should develop a comprehensive critique from everyone’s contributions for the presentation. Your critique must be explain the benefits and contributions of the paper to the strategic management and competitive advantage of the firm.
Four or five students will be randomly selected each tutorial to present their critique answer to the class (5 minute presentations) which will be marked according to the table below.
Table 1. Presentation assessment criteria and marking distribution
Academic Content Organisation and Logic Intelligent Expression Constructive Critique Presentation Clarity
2% 2% 2% 2% 2%
Check the resources posted for this course on MyUni for guidelines of how to give an oral presentation in the 成人大片 Communication Skills Guide, p14.

• Organisational Analysis & Strategic Direction Assignment (30%) – GROUP Case Study Assignment (groups of 5-6) Must be submitted via MyUni. DUE midnight Sunday, 11th October.

o This assignment requires you to a) undertake a strategic organisational analysis and b) consider a constructive strategic direction for a Singaporean small-medium business (50-250 employees) of your choice. You must explain the strategic advantage that could be achieved (direction) with respect to the organisations strategic position (analysis).
o No subsidiaries or franchises – if you are unsure check with your tutor or the lecturer. If you do a franchise you will have to repeat the assignment with another business and you will incur any late penalty associated with the revised submission.

ï脗聜§ If you know or are familiar with a business, organisation or company, you may wish to approach them and ask if they are agreeable to their firm being the subject of your strategic management assignment.
ï脗聜§ You can use internet resources about your selected company to support your investigation.
ï脗聜§ Alternatively you can identify an existing business and make a sensible assessments based on your observations and other available business information and resources.

o Make sure you note ALL your sources (both academic and business) and the source details in your reference list. You are required to have at least 10 academic references for each part of the assignment i.e. analysis and direction.
o You are required to present your assignment in the format of a professional report so please check the 成人大片 Communication Skills Guide, p20 for guidelines.
o Put any detailed analysis and tables in the appendix and only report key points, strategic issues and justifications that you have drawn from those assessments in your assignment proper.

Organisational analysis (5 pages)
ï脗聜§ Analyse the company’s current strategic position (where are we now?)
ï脗聜  A full internal and external analysis is required
ï脗聜  Discuss the important issues covered in lectures 2-5 i.e. environment, capabilities, purpose, culture & history, leadership.
ï脗聜  You are required to have at least 5 academic references in this section.
ï脗聜§ You must a) assess these issues with respect to your organisation and b) justify why they are important with respect to their implications for your business’ strategy i.e. you must report on their situation and what is strategically significant about the situation.

Strategic direction and advantage (5 pages)
ï脗聜§ Prepare a strategic plan detailing where you think the company should be heading and why (where do we want to be?)
ï脗聜  This should be prepared with respect to your preceding analysis and justification.
ï脗聜  On that basis consider how your business could advance, reinforce or develop to build its strategic advantage.
ï脗聜  Use tools that aid strategic positioning and direction as covered in lectures 2-6, 8 as applicable.
ï脗聜  You are required to have at least 5 academic references in this section.
ï脗聜§ You need to explain and justify how your direction and ideas for advantage are consistent with your businesses existing strengths and current opportunities and its established overarching objectives.
ï脗聜§ You need to explain how you believe the organisation can manage threats and address its weaknesses.
ï脗聜§ Prepare your report with your suggested plans, associated goals and strategic justification.
ï脗聜§ Justification for your plans and direction using corporate information and material taught in the course is ESSENTIAL.
ï脗聜§ Use academic and company references where appropriate.

• Final Exam – (30%) Essay questions will require students to synthesis material from all the lectures across the course to provide integrated answers.

• All assignments must be submitted by midnight (11.59pm) on the due date via MyUni TurnIt In.
• Limit for each assignment excludes cover page, table of contents, appendices and references.
• Assignment WORD Format, font 12 pt ARIAL, 1.5 line spacing, 2.5 cm margins.
• Referencing must follow the author-date (Harvard) system consistent with management literature.
• In-text citations and bibliographic references must be consistent.
  • Penalties apply for incorrect formatting.
• Any late assignments will accrue late marks at the rate of 10% of the final grade per day they are late, including any students whose assignments are late because they have failed to submit via the correct avenue i.e. Safe Assign in MyUni.
  • If you require an extension you need to ask the course coordinator before the due date. IF YOU ARE HAVING TROUBLE - SEEK HELP EARLY!
• No extensions after the due date will be given without a doctor’s certificate.